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Industry · Medical & dental devices

Reach the US buyers for your devices. Directly.

You make medical or dental devices, consumables or components to a standard US buyers demand. The product was never the problem. Reaching the right US buyers — and being taken seriously by them — was, in their language, on their clock, while you run a factory an ocean away.

That is the part we take off your desk. We find the right US buyers for your devices, reach each one as a real person, and open the conversation that gets you into their supplier-qualification pipeline. You take it from there.

THE US DEVICE MARKET
$103B
US medical device exports, 2023 — the largest device market in the world

Here, a first meeting starts a qualification process — not a next-month order. We say so up front.

Straight talk

We are honest about what a first meeting is here. In medical, it starts a qualification process, not a next-month order.

What we put in front of you is access to the person who decides — which in this careful, heavily-regulated market is the hard part. The US is the largest medical device market in the world, with US device exports alone topping $103 billion in 2023 (International Trade Administration). The buyers are there. Reaching them is the wall we take down.

Your US buyers

Who your US buyers actually are.

The people who decide are nameable, and on LinkedIn by title. We reach them one at a time.

Distributor category managers

At McKesson, Cardinal Health, Cencora, Henry Schein, Patterson — many running private-label lines you could supply.

GPO contracting directors

Vizient, Premier, HealthTrust — negotiating for hundreds of thousands of hospital beds at once.

Device-maker procurement

Procurement and supplier-quality teams sourcing components and consumables behind their own clearance.

The group purchasing organisations alone negotiate on behalf of an enormous share of US hospital beds (Definitive Healthcare, 2024) — which is why one contracting conversation can matter more here than a hundred cold enquiries.

Your edge

Your quality, and the paperwork that decides everything.

In this market the regulatory file is half the sale, and knowing it is where we earn our place. Before a US buyer can take you on, they look for FDA 510(k) clearance where it applies, an ISO 13485 quality system (which US law formally adopts from February 2026), FDA establishment registration with a US Agent and a device listing, UDI on your labels, and often an MDSAP audit (FDA).

Where you already hold these, we lead with them as your edge. Where you don’t, we are honest with the buyer about where you are — and we point you first at the doors that open faster.

THE FASTER DOORS
Private-label & own-brand supply
The distributor carries the clearance; you supply behind it.
Dental consumables
A shorter qualification path and a hungry private-label channel.
OEM components
The device maker holds the file; you hold the tolerance.
What we do

New doors. Fully managed. You just show up.

Reaching US medical buyers directly is three jobs at once: living where they are every US working day, writing the short English message that earns a reply, and keeping it up for weeks while you run a factory. That is a full-time role, and a hard one to hire for. We open new doors, and only new doors, so we never cross the relationships your team already has.

We find the right buyers

And reach each one as a real person, one at a time.

We stay with them

Until they are ready to talk — no blast, no drop-off.

Fully managed

Your only job is to show up to the meeting.

82%

More than 8 in 10 buyers say they will take a meeting with a seller who reaches out at the right time (RAIN Group). The buyers were always willing. The reaching was the wall.

See how it works
Why us

Why makers like you choose us.

Plenty of companies will send outreach for you. Most are built for domestic sales teams, or run from a script by offshore reps, or blast the same message to thousands of people at once. Those have their place, but they are not this. We do outreach for exporters, one buyer at a time, through real people — the kind of message a US buyer actually replies to. And your name in the market is handled with care, because your reputation is the whole point.

Common questions

Common questions.

How fast will this turn into orders?

Slower than most markets, and we won’t pretend otherwise. A first meeting here starts a qualification cycle that can run several months to a couple of years, depending on the device and the buyer. What we do is get you to the right person and into that pipeline — the part that usually never happens on its own.

What if we don’t have FDA clearance yet?

We steer you first at the buyers who don’t need you to hold it — private-label, own-brand and OEM-component supply, where the buyer carries the clearance. And we position where you are honestly.

We don’t have anyone who speaks English or knows export.

That is exactly what we are. You take the meetings; we run everything up to them, in the English and tone US buyers expect.

We tried a website, or Alibaba, and nothing came of it.

Those are passive. You list, then wait to be found. This is the opposite: we go to the buyer directly.

The free Medical & Dental Buyer Map

Start by seeing your buyers.

Get your free Medical & Dental Buyer Map: how many US buyers you can actually reach for your devices, plus a sample of exactly who they are — real companies, real titles. No long form. No strings. Yours to keep, whether or not we ever work together.

Get my Buyer Map Ready to talk it through? Book a call →